Miami Heat change “Miami Hoops Gear” store to simply The Miami Heat Store

The Miami Heat have intentions to expand retail operations by opening a new store at the Miami International Airport. The new retail store has floor plans of 1,000 square feet and is currently under construction. In anticipation for the new release, the Heat store has a new name and directory, The Miami Heat Store (www.TheMiamiHeatStore.com). A change from their original store nameface, Miami Hoops Gear.

The Miami Heat Store at the Miami International Airport is the Retail Department’s fourth location. The three others include the flagship store at AmericanAirlines Arena, the satellite store located in Dolphin Mall and then of course its online retail site.

According to the team’s reports, the new airport retail store should be up and ready before the upcoming holiday period.