PHOTOS from today’s grand opening at New Era Miami featuring DJ Irie, the Heat Dancers and more.


We’ve been anticipating it for a couple months now and finally, the New Era Miami flagship store is open to the public. Doors opened at 11Am this morning. Excited customers lined up last night with the first and second person in line (in the last photo above), both showed up at 10PM. Then, throughout the night up until the official opening at 11Am, more than 150-200 people awaited the opening of New Era Miami.

DJ Irie came through with some of the Miami Heat dancers. DJ M.Dot also helped Irie spin for the early part of the day. Raffles went on all day long leading up to the raffling of the one-of-one custom Freqnt Flyr Bike that was displayed in store. And shouts to PoliteInPublic who supplied a nice photobooth setup as well.

Above are a couple photos, check out the video recap on Monday morning.

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