Dallas-Based Pizza Hut and Miami-Based Burger King Corp. Throw Down the Gauntlet
Executives Issue Challenge in Basketball Finals: Losing City’s Executive to Work for the Other
PRNewswire — As the competition heats up on the court, two legends in gastronomy collide off the court â€“ the creators of the WHOPPERÂ® Sandwich and Stuffed Crust Pizza. With Miami and Dallas even following game four, the stakes have never been higher and executives from Miami-based Burger King Corp. and DFW-based Pizza Hut are entering a competition of culinary confidence to show home team support. Brian Niccol, General Manager of Pizza Hut U.S., and Steve Wiborg, President of Burger King Corp., North America, today announced that the executive from the losing city will work a day in the competition’s restaurant.
“From our pizza to our prices, Pizza Hut is known for being unmatched,” said Brian Niccol, Pizza Hut General Manager. “That’s why we decided to make an unmatched wager with our friends at Burger King Corp. We’re glad to hear they’ve accepted. Mr. Wiborg better get ready for the heat of the Pizza Hut ovens. We are sizing up his apron now.”
“We’re confident Miami will flame-broil Dallas in the finals and bring home a ‘WHOPPERÂ®’ of a victory,” said Steve Wiborg, president, Burger King Corp., North America. “Mr. Niccol’s BURGER KINGÂ® crew gear is already washed and pressed and our teams here can’t wait to help him sharpen his grilling skills by making ‘America’s Favorite Burger’. See you in Miami.”