KIA Motors presents THE SOUL COLLECTIVE with NERD, Clipse, J.Cole & B.O.B.

(MIAMI) Sept. 21, 2009 – Kia Motors America (KMA) recently announced a nationwide program titled “Kia Presents The Soul Collective,” on the heels of the launch of the all-new 2010 Kia Soul urban passenger vehicle. The Collective is bringing the Soul directly to Miami from Thursday, October 1- Sunday, October 4, with interactive events and test-drive opportunities for consumers as part of a 10-city nationwide tour.

Just announced for the tour’s stop in Miami are artists N.E.R.D., Clipse, B.O.B, DJs Egg Foo Young and Contra, and J.Cole. In addition to the live music, the series of events also will incorporate art installations, video screenings, and Kia Soul test-drives. The Kia Soul Collective event is open daily to the public, and guests are invited to drop by at the below dates for FREE live music, DJ Sets, and to test-drive the all-new Kia Soul. Each attendee who test-drives a Kia Soul will receive a pair of tickets to see N.E.R.D. Sunday, October 4. Test drives of the all-new Kia Soul will be available each day at The Awarehouse at 550 N.W. 29th St. from noon to 8 p.m.

More events and details can be found via the Kia Soul Collective Web site at, and through its Twitter,

Here’s the line-up of the performances on each day

Thursday, October 1: 9:30 p.m.– 12 a.m.

Media/RSVP-only launch event

DJ sets by Egg Foo Young and Lazaro Casanova

Friday, October 2: 12-9 p.m.

Test-drives all day

DJ sets all day by Ray Millian, Mister Drake, and Induce

Performance by B.O.B. (7pm) and J. Cole (8pm)

Saturday, October 3: 12-8 p.m.

Test-drives all day

DJ sets all day by organicArma, Aramis, and Danny Daze

Performance by Clipse, 4pm

Sunday, October 4:

Test-drives all day from 12-8 p.m.

DJ set all day by Egg Foo Young and Contra

6:30-10 p.m: Doors for N.E.R.D. performance; secure tickets after test- driving a Kia Soul

The Awarehouse
Wynwood Art District
550 N.W. 29th Street
Miami, FL 33127